Mathilda Nansen
Founder of RHODflowers
Mathilda became self-employed with RHODflowers after spending three years working in the flower industry. She always dreamed of making floral arrangements as creative as possible, with a strong focus on aesthetics and innovative flower decorations. Driven by her ambition to make the flower industry greener and more sustainable, Mathilda focuses on creating all orders online to minimize flower waste.
We interviewed Mathilda, founder of RHODflowers, about her creative take on floral design. With a focus on aesthetics, sustainability and online curation, her work reimagines what flower arrangements can be – both in the home and beyond.
Mathilda
“Aesthetics are very important to me. I create my flower arrangements based on shapes and colors. Aesthetics also play a big role in my home in my own personal and homely way. The most important thing for me is that there is an aesthetic between colors and that I always have beautiful vases and flowers.”
